Website collage #1.png

Let’s work together ↓


Mental fitness matters more than physical.


Having coached world champions, record holders, daredevils, and first-timers, I’ve learned that mental fitness is the common thread among top performers on race day. By studying and implementing tactics straight from the greats, I offer boutique coaching services that keep you focused, confident, and strong.


From Chronic Fatigue Syndrome to endurance athlete.


Find the tools to maximize your potential.


You, me, and the world’s greatest professionals.


Latest episodes:

How to push through your limits in sport and business with Jamie Parker


Norrøna: sustainability and the adventure mindset with Jørgen Jørgensen


Harness your mental greatness

Learn the mindset practices that elite endurance athlete and scientist Olof Dallner uses to become the best he can be.

Subscribe below & receive it to your inbox.